Simply being a fast racing driver is not enough to qualify as a PalmerSport instructor. We receive applications every day, from all over the world, but only 10% ever make the grade. Of course we do have plenty of instructors who are quick and pass our rigorous tests – we include Lewis Hamilton as a member of our alumni –but it is far more important for each instructor to understand how to help each guest really enjoy their day, and maximise every minute spent in the driving seat.

For those who pass the initial assessment, a rigorous training programme follows and then, only when PalmerSport’s chief instructor is satisfied, the new recruit will begin work on a live event. We take this very seriously.

And the result? PalmerSport instructors accelerate the progress of our guests faster than you could ever imagine. Equipped with radio intercoms in every car (except the Formula Jaguar) they coach and encourage our guests to drive faster than many thought would ever be possible. It must be experienced to be believed.